Blogging Basics
One of the best ways to make more money, even with limited marketing funds, is to create a blog. Blogs are relatively simple to set up, and even easier to use!
One of the secrets to successful blogging, is to create quality content and post it frequently to your blog. By posting quality content frequently to your blog, you allow your reader to learn more about you, your product, and your business. More importantly, however, your blog content should grab your reader’s attention and make them not only want to keep reading now, but also keep them coming back for more!
Another secret to successful blogging, is to “ping” your blog every time you update your blog content. Pinging is a way for you to inform the search engines and blog directories of new content posted on your blog. This is important to your blogs success because the search engines love new content! And with increased search engine traffic comes better search results, If you do update your blog on a regular basis.
However, pinging too much can be too much of a good thing! The search engines and blog directories really frown on over-pinging, especially if you ping trivial updates to your blog.
Blog content is not limited to just blog posts, either! Blog content can also include
- Podcast
- Videos
- Photographs, and
- Basically anything that adds quality and provides value to your reader!
A good idea to keep in mind is that it is the quality of your text, the words, that counts! This is especially important if you are promoting an online opportunity, home-based business program or other ‘opportunity’ related program or service.
Your ultimate goal for your blog is to become, what is commonly referred to as, an “Authority Site.” The term Authority Site implies that you are an authority in your niche, or market, have an established readership. The underlying strategy of becoming an authority site, is in creating numerous back-links to your blog posts, or should I say Blog Traffic!
Again, you do this by providing unique content that distinguishes you and your blog from the 500 Gazillion other blogs online! In other words, you are establishing yourself as THE source to turn to for information on the product you’re selling, and as the expert in your market.
Again, it’s important always to remember that “Content is King“. And if you want your content to be found by the search engines (readers), you must use keywords in all your posts! However, they need to be spread throughout the post so as not to appear overladen. The search engines, nor your readers, will like your posts if every other word is “Blog”, “Web Traffic”, “Make money” etc; etc…
Remember, the keys to successful blogging is:
- Stay Active
- Update your site regularly
- Provide only quality content to your reader
- Optimize your blog with keyword rich posts, and
- Ping your blog after each new post!
And lastly, personalize your blog! Take every stride to ensure that your blog is a reflection of you. Stand out from the rest of the crowd in your own unique way, and Be Yourself! Speak to your readers in your own voice, using your own opinions and personal experiences.
I hope you’ve enjoyed this post, be sure to check back often for more updates. As always, we appreciate your feedback, comments and questions.
Until next time,
Godspeed
James
~+~
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October 8th, 2009 at 8:51 am
Thanks for the informative post! Was wondering if you could explain how to ping.
Thanks so much,
Suzanne
October 19th, 2009 at 5:08 pm
Hi Suzanne,
When it comes to pinging your blog, personally, I like to use http://pingler.com – Here’s why. A premium package allows you to store the details of up to 25 websites in your account. These sites will be automatically pinged every three days. A premium account not only saves you the hassle of having to ping each of your sites manually, it ensures that pinging is performed frequently, in a timely manner, and without the risk of over-pinging your blog/site!
And, Pingler’s basic package price is only $2.99 per month! That’s less than a penny a day! And the price is the same for everyone, this is not an affiliate link ;)
Now, as for how to ping? I still recommend Pingler, because it does it for you automatically every 3 days, and, it comes with a built-in ping list. And of course, you can even add your own ping list if you so choose.
So, all you have to do is add your domains to Pingler, along with their titles (you can choose to place them as an “ad” if you wish) and then hit submit. That’s it!
http://Pingler.com in my opinion, is the way to go when it comes to pinging your blogs!
Hope this answers your question, Suzanne.
Godspeed,
James