Friday, September 3, 2010

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Marketing Strategy

5 Mistakes Internet Marketers Make

by James Artre on July 15, 2010

You have probably heard business owners complaining that their Internet marketing strategy is just not working.   And when you ask them what exactly their Internet marketing strategies are, they all tell you a similar story. It’s easy to realize that when Internet marketing SEO is concerned, people are making a lot of really dumb mistakes.  What follows are five of the most common mistakes people make when promoting their websites. [click to continue…]

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How To Improve Your Websites Usability

by James Artre on March 20, 2010

The number one factor that makes or breaks your websites and blogs, is whether or not people can use it. This is typically referred to as your blog’s usability.

It seems simple enough, if visitors to your site can’t do what you would like them to do (buy things, subscribe, get in touch, etc.), they won’t do it!

Yet, because blogs and websites are so easy to change these days, many Internet marketers nowadays will just throw up (literally) a blog, add a few hastily written articles, a few affiliate links, etc, and hope that this will gain them business.

What further adds to the confusion, is typically a lack of clear insight into your site’s performance.

For example,

  • How well does your site convert visitors into buyers?
  • What are the key decisions that visitors must make on your website?
  • Do you give them the information and tools necessary to make those decisions?

In this blog post, you’ll learn to focus on 3 proven strategies for improving your website’s performance, they are: [click to continue…]

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