Are There Acceptable Writing Errors?

Is there such a thing as ‘Acceptable Writing Errors’? Surprisingly, yes there are. The reason I say this is because there is no such thing as a perfect writer – especially when it comes to blog writing. Furthermore, some “mistakes” are based solely on the opinion of the reader. And truth be told, mistakes happen […]

9 Quick Tips for Boosting Holiday Sales

Start Early, Start Fast!

Boosting Holiday Sales

Boosting holiday sales can be tricky, especially since shoppers are overwhelmed by the deluge of non-stop advertising. For many businesses, what they earn during the holidays determines the life or death of their business. For other businesses, especially start-ups and ‘Mom & Pop’ operations, competing with mega stores during the holiday season with their huge […]

Top 10 Most Common Customer Onboarding Mistakes

Common Customer Onboarding Mistakes

When acquiring new customers, you want to do everything in your power to avoid making even the most common customer onboarding mistakes. The continued success of your business depends on it. Obviously, your goal is to bring customers into your sales funnel and move them through the funnel in a reasonable amount of time. But […]

Top 10 Holiday Email Marketing Tips

Get your emails opened and read this holiday!

Holiday Email Marketing

Holiday email marketing requires you to take additional measures to ensure your emails stand out from the crowd of emails filling your recipients inbox this time of year. Marketing is ongoing process obviously, but during the holidays everyone ramps up their efforts thus forcing you to do the same. The difference between those who succeed […]

8 Best Holiday Marketing Strategies for Boosting Sales

How to make the most this season!

Holiday Marketing Strategies

Some of the best holiday marketing strategies are also some of the easiest to implement. In order to acquire more customers, boost sales and increase profits during the holidays, then you need a definitive plan of action. To that end, here are some of the best holiday marketing strategies to ensure you have a successful […]